Naked+BWM
An Australian based agency out of Dubai merged with Naked Communications Amsterdam to form a small but powerful strategic agency. I was the Creative Director and Creative Consultant for over 4 years heavily involved not only in creative executions but also strategic thinking.
VENU
Jumeirah, the global luxury hotel company and a member of Dubai Holding, planned to launch a new contemporary lifestyle brand. The new brand, which is called VENU, was designed to appeal to the modern traveller whose expectations revolve around their own lifestyle – clean, contemporary, cool and effortless. The project went through at least two iterations, even after being signed off, before finding its feet culminating in an eclectic and unique expression to be developed by Dubai-based developer Meraas Holding on Bluewaters Island in Dubai.
2015 International Handball Championship
A tongue in cheek approach to the first International Handball Championship in Qatar, encouraging the fanatical hnadball fans to not just watch it, but to also be a part of it.
AlFARDAN LUXURY - QATAR
Alfardan Group has established itself as one of the leading family-owned conglomerates in the region. A business enterprise built around traditional family values and an uncompromising commitment to integrity and premium service. Alfardan Group has created new benchmarks of excellence within its diverse portfolio which has grown to include ventures in jewellery, exchange, property development, automotive, hospitality, marine and investment.
We were asked to produce their first campaign that reflected all their values and a strategic platform that could work from the future.